Ears UP!

Help Build the Next Generation of Financially Confident Kids

Financial Literacy Programs for Banks & Community Partners

What if one book could spark a child's interest in saving, entrepreneurship, investing, and making smart financial decisions?

Ride Rabbit Ride is a financial literacy adventure for readers ages 8–12, introducing important money concepts through storytelling, memorable characters, and the excitement of building a business.

We're building partnerships with banks and community organizations to help bring financial education to students who may have limited access to these resources.

Financial Literacy & CRA Community Partnerships

Helping banks invest in the next generation of financially confident kids.

Ears UP! is a financial literacy initiative built around the children's adventure book Ride Rabbit Ride, introducing students ages 8–12 to saving, investing, entrepreneurship, and smart money decisions.

Through partnerships with banks and financial institutions, Ears UP! aims to bring books and educational resources to students in underserved communities—creating meaningful opportunities for financial education and potential Community Reinvestment Act (CRA) consideration.

Supporting Your CRA & Community Development Goals

Financial literacy education benefiting low- and moderate-income (LMI) individuals may qualify for CRA consideration.

Ears UP! offers banks an opportunity to support these efforts through:

  • School Sponsorships: Provide books and companion financial literacy guides to students in qualifying schools.

  • Financial Education: Help children develop foundational money skills through engaging stories and classroom activities.

  • Employee Engagement: Create opportunities for bank employees to participate in financial literacy discussions and educational events.

  • Measurable Community Impact: Track participating schools, books distributed, and students reached.

Beyond CRA: Corporate & Wealth Management Partnerships

Ears UP! also welcomes wealth management firms, corporate sponsors, and community organizations interested in expanding children's access to financial education.

Let's Give Kids a Financial Head Start

Whether you're exploring CRA-related initiatives or looking for a meaningful community partnership, we'd love to connect.

Contact Us to Explore a Partnership

CRA consideration depends on the specific activity, beneficiaries, and applicable regulatory requirements and is determined by the participating financial institution and its regulator.